The early 70s were frantic times for Marvel, new ideas where flying around and a new generation of young talent where taking them and making them a reality. Conan the Barbarian launched in October 1970, drawn by young English artist Barry Windsor- Smith and scripted by veteran Roy Thomas, marked Marvel's move into the sword and sorcery genre, the following year Kull the Conqueror hit the news stands and in 1977 Marvel's female barbarian warrior Red Sonja appeared. In 1971 marvel received a letter from the Department of Health Education and Welfare asking them to produce a story highlighting the dangers of drugs to young people. Stan lee wrote the story into issue 96, 97 and 98 of the Amazing Spiderman. The comics where refused the Comics Code Seal of Approval due to the subject matter covered but Marvel published without the Code and the comics were well received by parents and teachers as well as the children they were aimed at. This caused the code to changed and opened up a much broader range of subject matter for comicbook writers to work with. May 1971 saw the first of a range of black and white comics, Savage Tales featured Conan and introduced a new character, the Man- Thing. Here was the first of a new breed of Horror Heroes and titles like Ghostrider, Werewolf by Night and Tomb of Dracula were now accepted under the Comic Book Code. In September 1972, Stan Lee moved from his editorial position and became publisher for Marvel Comics, the only man who could fill his shoes was Roy Thomas and with the impetus of Marvels young talent the company went from strength to strength. New characters such as Luke Cage, the black hero for hire, Greer Nelson, the Cat later to become Tigra, and the cosmic avenger Captain Marvel. Many other characters emerged during this time most forgotten or brought in for the occasional guest starring. A group of these misfits were teamed up in October 1975 to create the off beat group the Champions. In 1974 the Punisher hit the pages of Amazing Spiderman and this popular anti hero returned time and again before finally achieving his own title in 1986. Wolverine appeared in the pages of The Incredible Hulk in 1974 the character developed further when he was teamed up with the new X- Men. Wolverine has remained a core member of Marvels ever changing favourite band of Mutants ever since and the character further developed by Ltd series and a later title of his own. Marvels first Graphic Novel, a one hundred page Silver Surfer story written and drawn by Lee and Kirby respectively was not the only move Marvel made into other media at this time, Following in the success of the live action Incredible Hulk TV series in 1977 Spiderman hit the TV screen in a made for TV movie followed by a short TV series and 1979 two Captain America TV movies were made. A Fantastic Four cartoon was made by the De Patie- Frelang animation studio with scripts by Roy Thomas and Stan Lee. Marvel bought the company shortly after and created Marvel Productions to animate their own characters and create new ones in the form of Spider- Woman and She- Hulk each quickly adapted to their own comic to protect the copyright of the characters. Marvel also gained lucrative licences for film adaptations and published comics for the Star Wars and Battlestar Gallactica movies amongst many other. As the 70s came to an end Marvel Comics had set itself as a driving force in the industry and were producing a multitude of comics in many different genres.